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How we started - LaNeige Collection

How we started

It was France that established the fashion fate of the white women’s shirt. For a long time, white color was not in fashion.It was opened to Europe by, among others, the famous French women – Marie-Louise of Austria, the second wifeof Napoleon Bonaparte, and Countess Eugenie de Montijo, the wife of Napoleon III who selected white wedding dresses for their solemn wedding ceremonies. In the 19th century,the white was the color of aristocracy: such clothes quickly smutted and required frequent washing. Only the elite could afford this. For many years, the shirt remained an exclusive part of men’s clothes.

One of the first women who ventured to take a fashion accessory from the stronger sex was Georges Sand, the bright, courageous, and free French woman wearing a shirt undera man’s suit. Finally, the white women’s shirt was recognized thanks to another famous French woman – Coco Chanel.

How we started - LaNeige Collection

“LA NEIGE Collectionis a new unique project dedicated to restorethe centuries-old traditions of the French fashionin the modern Russian dress. We were inspiredby the wonderful history of the white women’s shirtand decided to take up the torch from ourfamous predecessors.”

How we started - LaNeige Collection

“LA NEIGE Collection introduces a fashion range of white shirts for a new type of woman.”

The company carefully inherits the traditions of tailoring skillswith a focus on the modern fashion trends. All the shirts are handmade; each item carries great love and creative vitality.We select only natural textiles such as cotton, linen, and silkand top-class accessories such as mother-of-pearl or bone horn.

How we started - LaNeige Collection

“All the shirts under LA NEIGE Collection brand are white.”

Hence is the brand name. “La Neige” (from the French word “snow”) is a beauty of simplicity that does not distract attention from the main thing. LA NEIGE Collection is a returnto traditions of the white women’s shirt, which from its very beginning was a sign of creative, strong, aristocratic, elegant, courageous, and bright women.

How we started - LaNeige Collection
How we started - LaNeige Collection